How to Create Makeup Wedding Packages 

That your dream clients will be thrilled to book with you

makeup wedding packages

Hey girlfriend,

Let's talk about how to create makeup-wedding-packages that your dream clients will be thrilled to book with you. As a wedding makeup specialist, you have an incredible skill that brides are looking for.

The key is packaging your services in a way that makes it easy for them to say yes and book with you. When you do this right, you'll be able to start a beauty business that brings in the money you deserve.

If Your Asking Yourself - How Do I get Clients Without Spending Money on Ads

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Makeup Wedding Packages For Your Dream Client

1. First things first - When creating makeup-wedding-packages, you need to get crystal clear on who your dream bridal client is. What does she look like, where does she hang out, what are her biggest fears and desires when it comes to her wedding day makeup? The better you understand her, the easier it will be to create makeup-wedding-packages that speak directly to her needs. 

2. Next, think about the different services you can offer in your packages. Of course you'll do the bride's wedding day makeup, but what else can you include? Perhaps a trial run a few weeks before the big day. Touch-up services throughout the wedding day. Makeup for the bridesmaids and mother-of-the-bride. Lashes, brows, even skin prep services. The options are endless!

The key is to create packages that feel luxurious and comprehensive, without overwhelming your bride with too many choices. I recommend having 3 core packages - a basic option that covers the essentials, a more robust middle package, and then a super luxe top-tier package that includes all the bells and whistles.

Let's break those down. Your basic package should include wedding day makeup for the bride, a trial run, and maybe lashes. This is for the bride on a tighter budget who just wants to look and feel her best on the big day. Price this affordably but don't undervalue your time and skill!

Your middle package can expand to include a few more services - perhaps makeup for a couple bridesmaids, touch-up services, and some skin prep. This bride has a bit more to spend and wants a more luxurious experience. The price should reflect that!

And then your top package is for the bride who wants it all - makeup for her whole crew, tons of pampering, the works. This is where you can really wow her and give her the celebrity treatment. The price should be premium to match!

3. Now that you have your packages outlined, it's time to present them in a way that will make your bride swoon. I love a beautifully designed pricing guide that lays out all the details she needs. Make sure to include gorgeous photos of your work, glowing testimonials from past clients, and a clear breakdown of what's included in each package.

4. And don't forget to give your packages enticing names! Instead of just Package A, B, and C, give them names that evoke the feeling you want your bride to have. Something like "The Radiant Bride" "The Glowing Wedding Party" and "The Ultimate Luxury Experience." This makes your packages more compelling and memorable.

Learn How To Get Clients Without Going to a Ton of Bridal Shows

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If you're interested in more ideas to build your beauty business, check out these other blog posts:


5. Once you have your packages all prettied up and ready to go, it's time to get them in front of your dream clients! Make sure they're prominently featured on your website and social media. You can even create a separate page or brochure just for your bridal services.

And don't be afraid to shout them from the rooftops! Post about them on Instagram, share them in wedding planning Facebook groups, even reach out to wedding planners and venues in your area to let them know about your amazing packages. The more places your dream bride can find you, the better.

Now, I know what you're thinking - "But what if I don't have a ton of bridal experience yet? How can I create packages that will attract high-paying clients?" Girl, I hear you. But here's the thing - everyone has to start somewhere. And even if you're new to the wedding game, you still have valuable skills and services to offer.

6. Start by doing some research on other wedding makeup artists in your area. Look at their packages and pricing to get a sense of what the market looks like. Then, think about how you can differentiate yourself. Maybe you offer a more luxurious experience, or you specialize in a certain style of makeup. Whatever it is, lean into it and make it the cornerstone of your packages.

7. And don't underestimate the power of social proof! Even if you only have a couple bridal clients under your belt, make sure to get glowing testimonials from them and feature those prominently in your marketing. A few really positive reviews can go a long way in attracting new clients.

8. Another tip - consider partnering up with other wedding vendors in your area. Reach out to photographers, planners, florists, etc. and see if you can collaborate on a styled shoot or offer a package deal for clients who book with both of you. This can be a great way to get your work in front of a new audience and build your credibility in the wedding industry.

9. And finally, don't be afraid to invest in yourself and your business. Take a bridal makeup course, learn how to do brows, get your esthetician license so that you can offer facials, attend a wedding industry conference, even hire a coach or mentor to help you navigate this new terrain. The more you can learn and grow, the more confident and successful you'll be in attracting those dream clients.

So there you have it, girlfriend - your roadmap to creating makeup wedding packages that will have brides lining up to book with you. It takes some work and strategic thinking, but when you nail it, the payoff is so worth it. You'll be able to start a beauty business that lights you up and provides the income you deserve.


Are You Still Asking Yourself -
How Do I Get Clients Without Relying on Referrals

Then grab my copy of  "Fully Booked Makeup Artist " for more help without Burning out!

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Just remember - you've got this. You have an incredible talent and a heart to serve your clients well. When you package that up in a way that feels authentic to you and irresistible to your dream bride, there's no limit to what you can achieve. 

So if you're ready to finally break through to the next level, attract a consistent stream of dream clients, and build the successful makeup business you've always wanted. Whether you're a mobile wedding makeup artist, lash expert, brow specialist, or spray tan pro, these strategies will help you attract your dream clients, book more appointments, and make more money doing what you love.

Remember, you've got this! Keep shining and serving your clients with passion and purpose, and the rest will fall into place. I invite you to grab your copy of "Fully Booked Makeup Artist" today. It's time to stop struggling and start thriving as the in-demand beauty boss you truly are!

So go out there and make it happen! Your dream bridal business awaits.

And hey, I'm here for you every step of the way. I can't wait to celebrate your success!

Xoxo, Jodie

Chief Glam Biz Officer 

Your BeautyBizCoach Bestie 💄✨

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